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How to fix your online reputation, step by step
By Jeremy Andrews, Senior Reputation Expert, TheBestReputation · · 3 min read
To fix your online reputation, search your name in a private window and list every page-one result. Request removal of anything that violates policy or law. For the rest, claim and strengthen profiles, publish credible content, and earn mentions so accurate pages out-rank damaging ones. Then monitor.
Step by step
- 1.Search your name and variations in a private window.
- 2.Label each result: positive, neutral, negative.
- 3.Check every negative result against the host site's policies.
- 4.Claim LinkedIn, Crunchbase, and industry profiles in your exact name.
- 5.Publish a personal site and a few genuinely useful articles.
- 6.Set up alerts and recheck monthly.
Don't respond angrily to the article itself. Comments and rebuttals often push it higher.
Want a straight answer on how to fix online reputation for your own name or company? Start with Jeremy Andrews.
Common questions
- What's the fastest first move?
- Claim and complete high-authority profiles in your exact name. They often rank quickly.
- When should I get help?
- When the damaging result sits on a major news site or has many links pointing to it.